Health Care Marketing on Steroids!


I want to thank you for introducing the MMC program to me. It has been without a doubt the most successful marketing concept this club has ever seen! -Nelson Rodriguez, CA

The response to our program was amazing! After implementing… we saw an increase in revenues across the board, from the driving range, to merchandise sales, carts, and food and beverage. Our 2011 golfing season is one of our best on record. -Todd Laxson, CO

The response to our program was amazing! All of our existing members were thrilled with the new program, we had members that we hadn’t seen in a few years coming back, we had the casual golfer that we would typically only see a couple times each year buying into our program, and we had new golfers that we had never seen before, now becoming part of our loyal customers group. -Jeff Hygrell, MN

The MMC program absolutely does work…we raised almost $300,000 in program income. It is a fantastic promotion and has put our course on the map in the Des Moines, Iowa, area.” -Larry L. Hughes, IO

It is like the 90’s all over again…Wow! -Lenny Shaw, IN

We were seeing a decline in the use of our dining facilities on a daily basis, and even an impact on our traditionally solid banquet business. Beyond the benefit of the program income raised (over $200,000); we have seen increases in all revenue categories at the club including golf cart revenue, range revenue, food & beverage, and merchandise. -Alisa Milano, MI

Mulligan Marketing Concepts displayed a great understanding of the challenges that we were facing at our facility, and formulated a marketing plan to help us get to where we wanted to be. I was intrigued by the program…and started to research reference. Everyone said the same thing, IT WORKS! The rest is history, our revenue is up and we are on track to have an excellent financial year, when a lot of golf courses in our area are struggling. -Todd Londot, OH

Thank you very much for introducing this marketing concept to our company. The results have been very impressive for us. We now “own” the local market. Other areas of our business such as food & beverage have greatly benefited as well. -Joe Videtta, RI

MMC worked with us to design a program that addressed the way our existing members used the club, and then we launched our offer into the marketplace to connect with the casual golfer. As predicted, our play was substantially increased and we generated huge gains in cart revenue, as well as much needed increases in all of our other profit centers. -Lee Edson, MI

I have been in the golf industry nearly all of my adult life, and I have never heard of such a program. I have tried a lot of marketing ideas in the past, and nothing compares to MMC’s campaign. I would recommend Mulligan Marketing Concepts to any golf course that would like to capture the market in their area. -Greg Dowdell, MA

Not only has our tee sheet become filled with new play, golf cart revenue is way up, tavern sales are up considerably and we have a customer base like never before! Most importantly, we are on track to have an excellent financial year, in an otherwise difficult economy. -Adam Crockett, OH

Like many facilities, we had seen a decline in play over the last several years. Despite the challenges of our national economy, we were able to draw a substantial number of new loyal customers as a result of using the Mulligan Marketing program. Since opening for business this spring, the difference in activity at our facility has been truly amazing. -William J. Najam Jr., MA

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